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REFERENCE

REF Stockholm, maybe you've seen it before. This stylish brand from Sweden is conquering more and more bathrooms and salons, and it's no coincidence. REF stands for Reference of Sweden and combines the best of natural ingredients with smart technology. Think of Vegan formulas, sulphate-free products, and packaging that looks... REF Stockholm, maybe you've seen it before. This stylish brand...
  • ref-intense-hydrate-set-245285ml

    REF Deep Moisture

  • Untitled design (2)

    REF Stockholm Style

  • REF-Weightless-Volume

    REF Weightless Fullness

  • Ref-Ultimate-Repair

    REF Ultimate Repair

  • Ref Travelsizes

    REF Travelsizes

  • Ref-illuminate-colour

    REF Illuminate Color

  • REF

    Chilly Silver

  • Untitled design (1)

    REF Stockholm Care

  • REF Colour Boost Masque

    REF Color Enhancers

  • REF Intense Hydrate Set - 245+285ml

    REF Sets

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  • REF Travel Styling Set - 2x75ml REF Travel Styling Set - 2x75ml

    REFTravel Styling Set

    Next day delivery

    15,95

    Next day delivery
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    15,95

  • -31% REF Colour Boost Intense Copper Masque - 200ml REF Colour Boost Intense Copper Masque - 200ml

    REFColour Boost - Intense Copper

    Next day delivery

    29,50
    20,45

    Next day delivery
    Select quantities Next day delivery

    29,50 20,45

  • -20% REF Shine Spray - 200ml REF Shine Spray - 200ml

    REFShine Spray

    Next day delivery

    25,50
    20,45

    Next day delivery
    Select quantities Next day delivery

    25,50 20,45

  • REF Gift Box Weightless Volume - 285+245+80ml REF Gift Box Weightless Volume - 285+245+80ml

    REFWeightless Volume Gift Box

    Next day delivery

    49,95

    Next day delivery
    Select quantities Next day delivery

    49,95

  • -21% REF Perfect Straight Set  - 175ml+150ml REF Perfect Straight Set  - 175ml+150ml

    REFPerfect Straight Set

    Next day delivery

    49,00
    38,50

    Next day delivery
    Select quantities Next day delivery

    49,00 38,50

  • -13% REF Perfect Curl Defining Volume Set – 200+250ml REF Perfect Curl Defining Volume Set – 200+250ml

    REFCurl Defining Volume Set

    Next day delivery

    48,00
    41,95

    Next day delivery
    Select quantities Next day delivery

    48,00 41,95

  • -14% REF Perfect Intense Hydrate Care Set – 245+285+200ml REF Perfect Intense Hydrate Care Set – 245+285+200ml

    REFIntense Hydrate Care Set

    Next day delivery

    73,50
    62,95

    Next day delivery
    Select quantities Next day delivery

    73,50 62,95

  • REF Cool Silver Duo Travelsize - 100ml + 100ml REF Cool Silver Duo Travelsize - 100ml + 100ml

    REFCool Silver Duo Travelsize

    Next day delivery

    22,95

    Next day delivery
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    22,95

  • -31% REF Colour Boost Sandy Blonde Masque - 200ml REF Colour Boost Sandy Blonde Masque - 200ml

    REFColour Boost - Sandy Blonde

    Next day delivery

    29,50
    20,45

    Next day delivery
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    29,50 20,45

  • -22% REF Root Concealer Spray Brown - 100ml

    REFRoot Concealer Brown

    Next day delivery

    25,50
    19,95

    Next day delivery
    Select quantities Next day delivery

    25,50 19,95

  • -20% REF Rough Wax - 85ml REF Rough Wax - 85ml

    REFRough Wax

    Next day delivery

    25,50
    20,45

    Next day delivery
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    25,50 20,45

  • -13% REF AHA Scalp Detox Treatment - 200ml REF AHA Scalp Detox Treatment - 200ml

    REFAHA Scalp Detox Treatment

    Next day delivery

    39,90
    34,90

    Next day delivery
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    39,90 34,90

  • -22% REF Root Concealer Spray Light Brown - 100ml

    REFRoot Concealer Light Brown

    Next day delivery

    25,50
    19,95

    Next day delivery
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    25,50 19,95

  • -18% REF Whipped Moisture Mousse - 200ml REF Whipped Moisture Mousse - 200ml

    REFWhipped Moisture Mousse

    Next day delivery

    25,50
    20,95

    Next day delivery
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    25,50 20,95

  • -23% REF Travel Essentials Duo Set - 75ml + 30ml REF Travel Essentials Duo Set - 75ml + 30ml

    REFTravel Essentials Duo Set

    Next day delivery

    37,00
    28,50

    Next day delivery
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    37,00 28,50

  • -18% REF Curl Control Duo - 250+150ml REF Curl Control Duo - 250+150ml

    REFCurl Control Duo

    Next day delivery

    49,00
    39,95

    Next day delivery
    Select quantities Next day delivery

    49,00 39,95

  • -31% REF Colour Boost Vanilla Blonde  Masque - 200ml REF Colour Boost Vanilla Blonde  Masque - 200ml

    REFColour Boost - Vanilla Blonde

    Next day delivery

    29,50
    20,45

    Next day delivery
    Select quantities Next day delivery

    29,50 20,45

  • REF Ultimate Repair Giftbox 2025 REF Ultimate Repair Giftbox 2025

    REFUltimate Repair Giftbox 2025

    Next day delivery

    49,95

    Next day delivery
    Select quantities Next day delivery

    49,95

  • -18% REF Weightless Volume Set  - 245+285+250ml REF Weightless Volume Set  - 245+285+250ml

    REFWeightless Volume Set

    Next day delivery

    83,00
    67,95

    Next day delivery
    Select quantities Next day delivery

    83,00 67,95

  • -20% REF Pomade - 85ml REF Pomade - 85ml

    REFPomade

    Next day delivery

    25,50
    20,45

    Next day delivery
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    25,50 20,45

  • -19% REF Tangle Free Duo REF Tangle Free Duo

    REFTangle Free Duo

    Next day delivery

    30,90
    24,95

    Next day delivery
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    30,90 24,95

  • -19% REF Root Concealer Spray Dark Blonde - 100ml

    REFRoot Concealer Dark Blonde

    Next day delivery

    24,50
    19,90

    Next day delivery
    Select quantities Next day delivery

    24,50 19,90

  • -18% REF Illuminate Colour Set  - 245+285+250ml REF Illuminate Colour Set  - 245+285+250ml

    REFIlluminate Colour Set

    Next day delivery

    83,00
    67,95

    Next day delivery
    Select quantities Next day delivery

    83,00 67,95

  • -31% REF Colour Boost Intense Red Masque - 200ml

    REFColour Boost - Intense Red

    Next day delivery

    29,50
    20,45

    Next day delivery
    Select quantities Next day delivery

    29,50 20,45


REF Stockholm, maybe you've seen it before. This stylish brand from Sweden is conquering more and more bathrooms and salons, and it's no coincidence. REF stands for Reference of Sweden and combines the best of natural ingredients with smart technology. Think of Vegan formulas, sulphate-free products, and packaging that looks as clean as your hair will feel.

And the best part? REF Stockholm is for everyone. Whether your hair is dry, damaged, coloured or lifeless, there’s always a line that Perfect suits your locks.

 

What are the key features of REF Stockholm?

REF is more than a pretty northern brand. This is what makes it unique:

  • 100% Vegan & cruelty free – no animal ingredients, no animal testing

  • Sulphate-free & eco-conscious – good for your hair and the planet

  • Colour Preserve System – natural UV protection against colour fading

  • QuInoa Protein – plant-based protein that strengthens your hair

  • Natural ingredients – sourced from certified farms

  • Swedish deSign – clean, stylish and luxurious

 

Which REF Stockholm line suits your hair?

REF Stockholm haircare is clearly divided into distinct lines, so you can easily find what you need:

Plus: there’s also an extensive styling line, from soft curl creams to strong hair Sprays.

 

How does REF keep your colour beautiful for longer?

All REF Stockholm products contain the Colour Preserve System: a natural UV filter based on sunflower oil baSis. This clever mix protects your colour from fading and gives a healthy shine. Whether you have coloured or natural hair, your locks stay fresh and vibrant.

 

What do the numbers on styling products mean?

Every REF styling product shows three numbers, like 303. It’s not a secret code, but a handy system:

  • 1st number = Hold
  • 2nd number = Shine
  • 3rd number = Volume

So: a 303 product has medium hold, no shine and medium volume. Super handy when choosing your Perfect styling match!

 

Is Maria Nila sulphate-free?

Yes! All Maria Nila shampoos are completely sulphate-free. That means no harsh Si cleaners that dry out your hair or irritate your scalp. Instead, Maria Nila uses mild, plant-based alternatives like Sodium Lauroyl Methyl Isethionate, perfect for sensitive scalp and coloured or dry hair.

So whether you have curls, suffer from sensitive scalp or simply want softness without chemicals: Maria Nila is a great choice.

 

Is REF Stockholm right for your hair?

Looking for natural haircare without the rubbish but with results? REF Stockholm is a great pick. The lines are clear, the ingredients honest, and the effects impressive. Whether your hair is dry, lifeless or your scalp is sensitive, there’s always a line that suits you.

Still unsure? Feel free to message or call us. We’re happy to help you choose!



Is REF Stockholm cruelty free?

All REF Stockholm products are environmentally and animal friendly. They stand for natural haircare and styling. They believe it’s important that animals and people can live together without animal exploitation. REF Stockholm uses natural and organic ingredients combined with chemistry. 

 

Is REF Stockholm 100% Vegan?

All REF haircare and styling products are Vegan. The proteins used in REF Stockholm are plant-based from QuInoa. Proteins are essential for strengthening hair, and by using QuInoa Protein they have added ‘Keratin from nature’ to all their products. Essential amino acids help repair hair, provide protection, give huge shine and improve overall hair condition. In other words, we say hello to natural hair beauty.

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