In the Hair Styling range from L'Oréal ProfesSionnel, this is one of the most powerful styling pastes. A small amount delivers hold that lasts all day.

• Keeps your hair styled all day
• Matte finish without greasy or shiny effect
• Restyling without washing
• A little goes a long way
• Works on all hair types
• Adds texture to loose locks or sleek styles
• Hair doesn’t feel hard or stiff

1. Take a small pea-sized amount of paste from the pot.
2. Warm the product between your palms until soft and spreadable.
3. Apply to dry hair, distributing well from roots to ends.
4. Style your hair with fingers or a comb.
5. Need a midday touch-up? Use dry hands to reshape.

Want to keep your curls well-defined? The Curl ExpresSion Caring Water Reviving Spray is a handy match. Spray it through your hair to reactivate curls, then finish with a small amount of paste for definition and hold.

Your hair stays styled because the paste contains a blend of beeswax and carnauba wax. These waxes provide structure and help your hair keep the shape you create. At the same time, the formula forms a flexible layer around each strand, so your style doesn’t break or dry out with repeated styling.

Glycerine attracts moisture, keeping your hair feeling soft and preventing stiffness or dryness. This makes it a strong hold styling paste that’s pleasant to wear. Matte finish products that are also restylable are rare in this segment. This is one of them.

Officially, L'Oréal ProfesSionnel Tecni Art Fix Paste - 75ml suits all hair types. If you have fine or thin hair, use a very small amount, about half a pea. The paste contains several waxes that can weigh hair down if used in excess, which might reduce volume in very fine hair.

For normal to thick hair, this product works excellently. Hair paste for Man with short to medium-length styles is exactly what this is designed for, but women with thick or wavy hair also get great results.

Yes, the finish is matte. Your hair won’t shine or look greasy after use. Some retailers call it a natural look, but you’ll barely see any shine. This makes the product popular for modern hairstyles where your hair looks natural yet neat and defined.

How to use L'Oréal ProfesSionnel Tecni Art Fix Paste - 75ml for the best Matte look? Apply on dry hair and work thoroughly with your fingers. On wet hair, the finish differs and can appear slightly shinier.

Shampooing is necessary to completely remove the paste. Rinsing with water alone isn’t enough as the waxes and polymers don’t dissolve well. Wash your hair twice if you feel residue remains. For daily use, it’s smart to use a good shampoo that tackles product buildup, like Absolut Repair Molecular Shampoo.

L'Oréal ProfesSionnel Tecni Art Fix Paste - 75ml is at the high end when it comes to hold. Many other pastes choose either strong hold or a Matte, restylable texture. This one combines both, making it unique in its segment.

Do you have hair that falls flat quickly or need a hairstyle that lasts all day? This is the right choice. If you have very fine hair and don’t want to lose volume, consider a lighter Clay or Fiber, like Schwarzkopf OSiS+ Mess Up Matte Paste, which feels lighter on fine hair. Looking for more texture and less fixation? Then L'Oréal ProfesSionnel Tecni.Art Web Paste suits you better.

For everyone with normal to thick hair who wants a sleek, Matte look that holds all day, L'Oréal ProfesSioneel Fix Paste is an excellent choice.

Aqua/Water, Hydrogenated Microcrystalline Wax, Cera Alba/Beeswax, Vp/Va Copolymer, Cetyl Alcohol, Peg‑100 STearate, Glyceryl STearate, CeTeareth‑12, Hydrogenated Castor Oil, Octyldodecanol, Copernicia Cerifera Cera/Carnauba Wax, Glycerin, Parfum/Fragrance, Peg‑12 Dimethicone, Isopropyl Myristate, Butyrospermum Parkii Butter/Shea Butter, Phenoxyethanol, Polyquaternium‑11, Silica (Nano)/Silica, Limonene, Ethylhexyglycerin, Hexyl Cinnamal, Ethylhexyl Methoxycinnamate, Linalool, Caprylyl Glycol, Coumarin (Coumari), Benzyl Benzoate, Benzyl Alcohol, Citral, Tocopherol, Bht

We recommend always checking the ingredients list on the packaging before use for the most accurate information. Due to product updates and optimisation, ingredients may differ from those listed here.