This is a mascara primer you apply before your regular mascara. Among the Eye Make-Up range, it stands out with its blue formula and nourishing profile. These are the benefits you’ll notice every day:

• Lashes look fuller and thicker
• Mascara appears optically darker and deeper
• Microfibres add extra length and density
• Brush separates lashes without clumping
• Ophthalmologically tested, suitable for sensitive eyes
• Contains plant oils that soften lashes
• Non-waterproof, easy to remove
• Content: 13.1 ml

1. Start with clean, dry lashes free of old mascara residue.
2. Gently remove the brush from the tube and wipe off excess product on the edge.
3. Apply the primer from lash roots to tips, just like you would with mascara.
4. Let the primer dry for a few seconds until it doesn’t feel sticky.
5. Then apply your mascara in one or two coats for the best result.

The primer works best with a volumising mascara. The False Lash Effect Mascara is made to use with this primer and delivers the ultimate false lash impact.

Your lashes look fuller because the formula contains tiny fibres that cling to each lash. These fibres add thickness and length before you apply mascara. The blue pigments make your mascara appear darker and deeper, brightening your look.

Panthenol and a blend of plant oils like castor and jojoba oil prevent lashes from drying out or becoming brittle with daily use. You get volume and care in one. For daily mascara wearers, that’s a great bonus. The Max Factor formula is ophthalmologically tested, so it’s safe for sensitive skin and eyes.

Is Max Factor blue lash primer suitable for sensitive eyes? Yes. The primer is ophthalmologically tested and confirmed safe for sensitive eyes. Apply gently without touching the eyelid edge. Let it fully dry before applying mascara to avoid irritation.

If you apply enough mascara, the blue colour won’t be visible. Use two layers of mascara for full coverage. If you apply only a thin layer, a slight blue glow can remain, which can look beautiful in certain light. For a completely neutral black look, simply add a second coat.

New to max factor False Lash Effect Max Out Blue Primer - 13,1ml? Use it exactly like mascara: from root to tip in one smooth movement. Always wait until it’s dry. Applying mascara too soon can cause clumps. Work in thin layers and let each layer dry briefly.

Most mascara primers are white or clear. Max Factor False Lash Effect Max Out Blue Primer - 13,1ml does something white primers don’t: the blue pigments make your mascara appear darker, so your lashes look blacker than with a white base. You’ll especially notice this if you use a black volumising mascara.

White primers like those from L'Oréal or Essence are easier to cover completely and are a good choice if you want no colour tint at all. If you want more care plus a deeper lash effect in one step, Max Factor False Lash Blue Primer is the better pick. If you have thin or short lashes and want a false lash effect without falsies, this is exactly what you need.

Aqua/Water/Eau, Acrylates Copolymer, Glyceryl STearate, DisTeardimonium Hectorite, STearic Acid, Propylene Glycol, Triethanolamine, Paraffin, Cera Alba/Beeswax/Cire D’Abeille, Propylene Carbonate, Synthetic Wax, Ethylhexylglycerin, Oleic Acid, Alcohol Denat., Phenoxyethanol, Cera Microcristallina/Microcrystalline Wax/Cire Microcristalline, Silica, Benzyl Alcohol, Polyethylene, Ascorbyl Palmitate, Panthenol, Tocopherol, Cellulose, Sodium Laureth Sulfate, Simethicone, Glycine Soja (Soybean) Oil, Trisodium Edta, Xanthan Gum, Cocos Nucifera (Coconut) Oil, PotasSium Sorbate, Methylparaben, Argania Spinosa Kernel Oil, Ricinus Communis (Castor) Seed Oil, SimmondSia ChinenSis (Jojoba) Seed Oil, Tocopheryl Acetate, Propylparaben, Ammonium Hydroxide, Tetrasodium Edta, Citric Acid, Aloe BarbadenSis Leaf Extract, Hippophae Rhamnoides Fruit Juice, Trideceth‑9, Bisabolol, [May Contain/Peut Contenir/+/-: Ultramarines (Ci 77007)]

We recommend always checking the ingredients list on the packaging before use for the most accurate information. Due to product updates, the listed ingredients here may differ from those on the packaging.

Coty
14 rue du Quatre Septembre
75002 Paris
France
www.coty.com