This shade from the Semi en Demi collection is a direct hair dye: you apply it without developer and it fades gradually. That makes it Perfect if you want to experiment without long-lasting effects.

• Warm apricot-orange tint with a golden glow
• No ammonia and no peroxide needed
• Fades gradually after six to eight washes
• Hair feels softer after use
• Vegan and not tested on animals
• 88 ml per pot, enough for multiple applicaSitions
• Less red than many other orange shades

1. Make sure your hair is clean and dry or slightly damp.
2. Protect your skin around the hairline with a fatty cream or petroleum jelly.
3. Work a generous dollop through your hair, massage it in well and distribute the colour evenly.
4. Leave the dye for 15 to 20 minutes.
5. Then rinse thoroughly with cold water until the water runs clear.

Want more warmth or a deeper orange shade? The Directions Semi-PerManent Flame Color - 88ml is a more intense, fiery variant that matches Apricot nicely if you want a stronger colour.

The colour attaches to the outer layer of your hair without damaging its structure. This is because it contains no ammonia or peroxide. Your hair remains intact and even feels softer after use. This is thanks to ceTearyl alcohol, a soothing ingredient that makes the formula creamy and leaves your hair feeling smoother. The slightly acidic pH helps close your hair cuticles after colouring, giving your hair more shine. The La Riche Directions line uses direct dyes that don’t cause perManent change. This makes it a great choice if you often change colours.

On light blonde or bleached hair, the colour stays visible for around six to eight washes. After that, it fades gradually. How long does directions apricot last on blonde hair? That depends on how often you wash your hair and whether you use sulphate-free shampoo. Using sulphate-free shampoo and rinsing with cold water keeps the colour longer.

On light blond or platinum hair you get a rich, lively apricot-orange colour. What colour does directions apricot become on dark blonde hair? On dark blonde hair, the dye mainly gives a warm glow, not a bright covering colour. For a really striking result on dark blonde or light brown hair, pre-bleaching is recommended. On dark brown or black hair the colour is barely visible.

Yes, La Riche Directions Semi-Permanent Apricot Color - 88ml is Vegan and not tested on animals. The formula contains no animal ingredients. This makes it a conscious choice if you want to avoid products tested on animals.

The La Riche Directions Semi-Permanent Apricot Color - 88ml is an amber-yellow orange tint that looks less red than many other orange hair colours. This is a clear difference compared to, for example, the Directions Semi-PerManent Mandarin Color - 88ml, which is brighter and more red-orange. Want a deeper, darker colour? Then the Directions Semi-PerManent Plum Color - 88ml is another option.

The La Riche Directions - Apricot is the best choice if you want a soft, warm apricot shade that fades naturally. Your hair should be light blonde for a good result. If you have dark blonde hair but still want a noticeable colour change, pre-bleaching is the smartest step, or you choose a more intense shade like Mandarin for more colour impact on a lighter baSise.

Aqua, CeTearyl Alcohol, DisTearoylethyl Hydroxyethylmonium Methosulfate (And) CeTearyl Alcohol, CeTeareth‑20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Hc Yellow No. 2, Hc Yellow No. 4, BaSic Orange 31

We recommend checking the ingredient list on the packaging before use for the most accurate information. Due to product updates and optimisation, the ingredients listed here may differ from those on the packaging.