La Riche Directions Semi-Permanent Ebony Color - 88ml is a direct colour cream from the popular Semi and Demi range. There’s no need to mix it or buy a separate developer. Key features include:

• Deep, shiny black colour with a cool undertone
• No ammonia, peroxide or PPD in the formula
• Hair feels soft and smooth after use
• Suitable for all hair types
• Vegan and cruelty-free
• Easy to mix with other Directions shades
• No developer needed, use straight from the pot
• Contains 88 ml

1. Wash your hair with shampoo and gently towel dry. Hair should be damp, not soaking wet.
2. Protect your skin along the hairline with a little vaseline or an old cream, as the colour can stain skin.
3. Apply the colour evenly through your hair using a brush or your hands with gloves on.
4. Leave the colour on for 15 to 30 minutes. The longer you leave it, the more intense the result.
5. Rinse thoroughly with cold water until the water runs clear. Do not shampoo after rinsing.

Want to keep your colour looking fresh longer? Directions Semi-PerManent Midnight Blue Color complements Ebony well if you want to deepen the cool dark tone or add a blue-black shine. These two colours blend easily to create your own shade.

The colour adheres to your hair’s surface. Without ammonia or peroxide, your hair’s internal structure stays intact. This means less damage compared to regular perManent black dye.

Your hair feels soft and is easier to manage thanks to ceTearyl alcohol, a fatty alcohol that smooths the hair shaft. The formula works more like a colour mask than a typical paint-on dye.

As semi-perManent black dye, this is one of the few options that colours and conditions your hair at the same time. An ammonia-free black dye that does this is definitely worth considering if you colour regularly. Check out the full La Riche range for more options from the same line.

How long does la riche directions ebony last? It depends on your hair type and washing frequency. On bleached hair, the colour lasts about four to six weeks, sometimes longer.

On dark brown or black hair, the effect is subtler. Your hair gains shine and a cooler tone, but the colour itself is less noticeable as semi-perManent dye doesn’t lighten hair. With frequent washing, the colour fades faster. Use cold water and a colour-protecting shampoo to preserve the look longer.

Does directions ebony turn green after rinsing? On bleached or porous hair: yes, it can. Ebony contains blue and green pigments, which can be stubborn.

You may see a green or blue-green tint as it grows out or fades, especially on light hair. This is less of an issue on dark brown or untreated hair. Want to remove the colour later? Expect multiple washes and possibly a bleaching treatment.

Yes. La Riche Directions Semi-Permanent Ebony Color - 88ml contains no ammonia, peroxide, or PPD. The formula is Vegan and not tested on animals.

This makes it suitable for those who choose cruelty-free products. Note the colour does contain preservatives like methylparaben. If sensitive, always do a patch test on a small skin area first.

La Riche Directions Semi-Permanent Ebony Color - 88ml is the best choice for an intense, deep black result without damaging your hair. It works well on bleached hair and mixes easily with other shades in the line, like Directions Semi-PerManent Alpine Green Color for a dark green blend.

If you prefer to avoid a greenish tint when growing out, Manic Panic Raven or Arctic Fox Transylvania offer a more blue-black fade. Have dark brown or untreated hair and want full grey coverage? A perManent black dye with developer is more effective. For those experimenting with dark colours while caring for their hair, La Riche Directions Semi-Permanent Ebony Color - 88ml is a smart pick.

Water, CeTearyl Alcohol, DisTearoylethyl Hydroxyethylmonium Methosulfate (And) CeTearyl Alcohol, CeTeareth‑20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Hc Yellow No. 4, BaSic Blue 99, Hc Blue No. 15, BaSic Violet 16, BaSic Red 51, BaSic Orange 31

We recommend always checking the ingredients list on the packaging for the most accurate information before use. Due to product updates and optimisation, the listed ingredients may differ from those on the package.