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Kind to your hair and the planet: Indola ActNow!

  • 10 min reading time
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ActNow! Strongly committed to caring for the climate without compromising on product quality. This is ActNow! With the ActNow line, Indola aims to create a more environmentally friendly world, which is why they have developed a sustainable range of high quality.
This is how all 12 ActNow products are:

> 100% vegan <
> Rich in natural ingredients <
> Free from harmful ingredients <
> In collaboration with Plastic Bank <
> Made from 97% recycled plastic that is again recyclable <

 

From October 1st, Indola will launch this new, sustainable line: ACTNOW! From then on, you can pre-order the products. We are happy to tell you more about the products in this innovative line: 

 

ACTNOW! WASH

A suitable shampoo for everyone that matches your hair's needs. With ACTNOW's WASH products, you can choose from three shampoos: Color Shampoo, Repair Shampoo, and Moisture Shampoo. All shampoos are free from SLS/SLES, silicones, parabens, and artificial colorants. They have a natural formula and are 100% vegan. 

ActNow Color Shampoo

With ActNow's Color Shampoo, you can enjoy your dyed hair for longer. The shampoo seals the color pigments in the hair for extended color longevity. It also improves combability and provides a beautiful shine.

Act Now Repair Shampoo

The Repair Shampoo restores damaged hair by gently cleansing and caring for it. The shampoo strengthens the hair structure, bringing back healthy, shiny hair. Additionally, your hair becomes wonderfully soft again.


Act Now Moisture Shampoo

The Moisture Shampoo gives your hair perfect hydration. It makes your hair manageable again without weighing it down. Dry, dull hair is a thing of the past thanks to the natural formula with Aloe Vera, which nourishes your hair and makes it shiny.

 

ACTNOW! CARE

Give your hair extra care with these treatments: Color Conditioner, Repair Mask and Moisture Spray. All ACTNOW CARE products are free from silicones, parabens, and artificial colorants. The formula is 100% vegan and contains natural ingredients.

Act Now Color Conditioner

Your hair takes a beating during coloring. This conditioner regenerates the hair structure so your hair recovers quickly and stays healthy. The conditioner also seals the color pigments in the hair and gives a beautiful shine.

Act Now Repair Mask

This repairing mask seals the cuticle layer, protecting your hair from external influences and preventing further damage. Additionally, it strengthens your hair. The Repair Mask makes your hair healthy, vital, and wonderfully soft again.

Act Now Moisture Spray

The moisture spray is a leave-in conditioner that keeps your hair hydrated all day long. The moisturizing spray ensures good combability and makes your hair manageable. Plus, your hair becomes soft and shiny!

ACTNOW! STYLE

Give your hair more texture with ActNow styling products! All 6 styling products are silicone-free, 100% vegan, and formulated with natural ingredients. This ActNow line aims to give your hair more texture and body. Curious which one suits your hair? Check it out:

Act Now Setting Spray

The setting spray is the essential base before styling. The spray protects your hair from heat damage caused by blow-drying and ensures your hair dries with subtle hold, body, and shine. Additionally, it improves combability thanks to the formula with Coconut Oil.

Act Now Matte Wax

Create a strong, restylable hold with a semi-matte shine. This wax, specially for short hair, gives your hairstyle a dry, non-greasy look. Thanks to the restylable formula, you can reshape your hair throughout the day to create the body you want! 

Act Now Shine Wax

This shiny wax, specially designed for short hair, adds more texture and definition to your hair. The Shine Wax has a medium hold, allowing you to restyle your hair all day long. With this shiny wax, you create a 'wet-look' that lets you shine all day!

 

   

Act Now Hairspray

Create instant hold for all hair types! The hairspray has a medium hold that keeps your hair in place. The spray features an extra fine mist to evenly distribute the formula through your hair for long-lasting hold.

Act Now Texture Spray

Increase the volume and texture of your locks. With the texture spray, you create tousled volume on longer hair. It’s a dry formula that provides extra movement and subtle grip. The spray is rich in cellulose, which thickens your hair and prevents frizz.

 

WHY ACTNOW

Indola has created this sustainable care & styling range to contribute to the climate. Some driving factors are:

> Due to the increasing visible degradation of the planet, sustainability has become even more important


> Worldwide, 2.12 billion tons of waste are dumped annually. Only 14% of this is recycled.


> During the corona crisis, pollution decreased, proving how quickly the environment can recover.


> The new normal must be: purposeful and sustainable



PERFORMANCE WITH PURPOSE

Indola has partnered with Plastic Bank and wants to contribute to a better climate with ActNow! Indola has developed a sustainable care & styling range of high quality that brings out the best in you and the environment. You make a great and very conscious choice with ActNow, because:

> The products are free from harmful ingredients

> The formula is 100% vegan and enriched with natural ingredients

> Better for you & better for the planet

> The packaging is made from 97% recycled plastic

> The packaging can be recycled up to 97% again

> Together with Plastic Bank, Indola aims to prevent 1.5 million bottles from entering the environment

> For every ActNow product sold, 2 plastic bottles are prevented from entering the environment



START THE JOURNEY WITH ACTNOW

By 2050, there could be more plastic in the ocean than fish. That’s why the philosophy of this new Indola line is: Time to ACT NOW! The solution is very simple: recycle! 
ActNow works with Plastic Bank to prevent 1.5 million bottles from ending up in the ocean. For every ActNow product purchased, 2 plastic bottles are prevented from entering the ocean. You are part of this solution by recycling the products properly:

ACT 1 - Separate the pumps, lids, and caps
ACT 2 - Rinse out the empty jars and bottles 
ACT 3 - Deposit in the correct recycling bin

It's that simple to help reduce waste and together create a better world. We got this!


New. Vegan. Sustainable. We love it.

Pre-order ActNow products at Haarspullen from October 1st! 

 


ActNow! Because you matter!

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