This is ActNow! from Indola. With this line, Indola wants to build an environmentally friendly world without making concessions to the quality of their products.
So are the ActNow! products all:
ActNow! is, like the other Indola lines, divided into Wash, Care & Style products. The ActNow! Wash & Care products are suitable for every hair type! These are the 17 products from ActNow!
Well, that's quite a list! But what are the right products for your hair & care needs? We will go through the different product types together so that you can make the best choice.
A suitable shampoo for everyone that meets the needs of the hair. With the WASH products from ActNow! you can choose from 5 shampoos: Moisture shampoo, Repair shampoo, Color shampoo, Solid shampoo and Purify shampoo. All shampoos are free of SLS/SLES, silicones, parabens, artificial colors. They have a natural formula and are 100% vegan.
The Moisture Shampoo gives your hair perfect hydration. It makes your hair manageable again without weighing it down. Dry, dull hair is a thing of the past thanks to the natural formula with Aloe Vera, which nourishes your hair and makes it shiny.
The Repair Shampoo restores damaged hair by cleaning and caring for it in a mild way. The shampoo strengthens the hair structure so that the healthy, shiny hair returns. In addition, your hair will be wonderfully soft again.
With the Color Shampoo from ActNow you can enjoy your dyed hair for an extra long time. The shampoo is formulated with chia seed extract and seals the color pigments in the hair. This ensures longer color vibrancy. In addition, the shampoo provides better combability and a beautiful shine.
The Solid Shampoo from Indola cleanses the scalp, makes your hair soft and gives your locks a beautiful shine. The shampoo bar is sturdy, plastic free, 100% vegan, and formulated with Shea butter.
With the Purify Shampoo you can be sure that your hair is deeply cleaned. Suitable for all hair types and useful if you want to wash out product build-up. Removes impurities and feels like a reset after every wash.
Give your hair extra care with the treatments from Indola ActNow! You can choose from 4 conditioning products: Color Conditioner, Spray Conditioner, Repair Mask and a Moisture Spray. All ActNow CARE products are free of silicones, parabens and artificial dyes. The formula is 100% vegan and contains natural ingredients. In addition, these three treatments fit in perfectly with the shampoos from Indola ActNow!
Like the Color Shampoo, the Color Conditioner is formulated with chia seed extract. The formula fixes the color pigments in the hair and gives your dyed hair shine again. This product is free of silicones, sulfates. 97% recyclable and therefore good for you and our planet.
This detangling spray makes your hair smooth and soft. Use this spray to make your locks easy to comb without weighing down the hair.
With this mask, your damaged hair gets extra attention. Restores brittle hair and gives it the nourishment it needs.
The moisture spray is a leave-in conditioner that keeps your hair moisturised throughout the day. The moisturizing spray ensures good combability and makes your hair manageable. In addition, your hair will be soft and shiny!
Give your hair more texture with the styling products from ActNow! All 8 styling products are silicone free, 100% vegan and formulated with natural ingredients. This ActNow line aims to give your hair more texture and body. Curious which one suits your hair? Check it out:
Increase the volume and texture of your locks. With the texture spray you create tousled volume with longer hair. It is a dry formula which provides extra movement and a subtle grip. The spray is rich in cellulose, which thickens your hair and prevents frizz.
The setting spray is the basis before you start styling. The spray protects your hair from the heat of a blow dryer and ensures that your hair dries with a subtle hold, body and shine. In addition, it provides better combability due to the coconut oil formula.
This hairspray creates instant fixation for all hair types. After styling your hair, ideal to keep your desired hairstyle in shape for the rest of the day.
This fixation spray is perfect for layering and strengthening fixation, with a fast drying time. Keeps your hair in shape without hardening. Easy to apply and restyle due to the medium hold.
This shiny wax, especially for short hair, gives more texture and definition to your hair. The Shine Wax has a medium hold so you can restyle your hair all day long. With this shiny wax you create a 'wet look' with which you can shine all day long!
Create a strong, re-moldable hold with a semi-matte shine. This wax, especially for short hair, gives your hair a dry, non-greasy look. The re-moldable formula allows you to restyle your hair all day long, so you can create the body you want!
Create texture in an instant with the volume mousse from Indola ActNow! Provides volume from the roots to the length of your hair.
With this fine Volume Powder, which uses natural starch to support a subtle texturizing effect, you get a feeling of thicker hair. Gives enchanting volume and is re-mouldable so that you can wear your hair in the desired shape all day long.
Indola has set up this sustainable care & styling range to do their bit for the climate. Some of Indola's motivations to join ActNow! to be established are:
Indola finds high quality extremely important. They have with ActNow! developed a range that gets the best out of your hair and is great for the planet. For example, natural ingredients are mainly used and the formulas are free of harmful ingredients. But not only that: the products are also 100% vegan and cruelty free. Good for you, good for your hair, good for the environment. As we mentioned above, by 2050 there could be more plastic in the ocean than fish. ActNow! has entered into a partnership with Plastic Bank, an initiative that does everything it can to prevent plastic from ending up in the environment. The packaging of ActNow! are therefore made of 97% recycled plastic. For every ActNow! product you buy, you prevent 2 plastic bottles from ending up in the environment. Skip to the next question to find out how you can reduce the plastic soup in the ocean in 3 simple steps:
By 2050, there may be more plastic in the ocean than fish. That's why Indola said: Time to Act Now! The solution is very simple: recycle. Will you take up the challenge with Indola to prevent 1.5 million bottles from ending up in the ocean? You don't have to do much for it, with these small actions you can already make a big difference:
ACT 1 - Distinguish the pumps, lids and caps of the products
ACT 2 - Rinse out the empty jars and bottles (or use the last bit, zero waste right?)
ACT 3 - Dispose of empty bottles in the correct recycling bin
That's it! It's that simple to help reduce waste and make a better world together. We got this!
Plastic Bank ensures the recycling of plastic and at the same time that poor people can earn some extra. For example, they offer residents of developing countries the opportunity to earn some extra money by tackling the environmental problem of the enormous plastic waste mountain. A smart system in which people collect plastic, return it to the Plastic Bank and receive compensation (above the market price) in return. The waste plastic is then shipped to Western countries for recycling and reuse. There are also shops where you can pay with plastic. Bottom Line: Plastic Bank reduces plastic waste in the ocean while improving the lives of those who contribute to it.
All ActNow! products are formulated with natural ingredients and caring oils or extracts. We have made a handy overview of the ingredients of ActNow:
Free from sulfates, silicones, parabens + artificial dyes. Formulated with Aloe Vera Leaf Extract.
Free from sulfates, silicones, parabens + artificial dyes. Formulated with Almond Oil.
Free from sulfates, silicones, parabens + artificial dyes. Formulated with Chia Seed Extract.
Free from silicones, sulfates, parabens, mineral oils and artificial dyes. Enriched with Shea Butter.
Free from silicones, sulfates, parabens, mineral oils and artificial dyes. Enriched with Moringa Seed Extract.
Free from silicones, parabens, artificial colors. vegan formula.
Free from silicones, parabens, artificial colors. vegan formula.
Free from silicones + parabens + artificial dyes. Formulated with Cold Pressed Avocado Oil and Shea Butter.
Free from silicone.
Free from PVP/VA + silicone. Formulated with Coconut Oil.
Free from silicones + parabens + artificial dyes. Formulated with Aloe Vera Leaf Extract.
Free from silicone.
Free from silicone. vegan formula.
Free from silicones, paraffin oils + artificial waxes & dyes.
Free from silicones, paraffin oils + artificial waxes & dyes.
Free from silicones, parabens, artificial colors. Vegan Formula
Free from silicones + artificial dyes.
Did you know that there are many different pH values per hair product and that they all have a different effect on your hair? A pH value is used to indicate how 'acidic' something is. This is indicated by numbers between 0-14, where a pH value of 7 is considered neutral. Anything between 0-7 is considered slightly acidic to strongly acidic. Anything from 7-14 is considered slightly basic to strongly basic. Every hair care product has a pH value.
The pH value of your scalp is on average 4.7 and of your hair 3.7. Hair products you use all have their own pH value, which when used is mixed with the pH value of your hair and scalp. This can make your hair more acidic. It is best to use a hair product that is close to your own pH level. This is because your hair has to get used to a change in the pH value, which can result in: tangles, fluff, dull hair, split ends, fragile hair, dehydrated hair, less resilient hair, etc. A good pH value (between 3.5-5.0) thus provides a positive effect, which can lead to: shiny, smooth, hydrated, strong, resilient and protected hair. As you can see in the table, ActNow's pH values are all between 3.5 - 5.0. Perfect for steely hair!
Vegan hair products are hair products that do not contain any animal ingredients and are not tested on animals. In addition to the environment, ActNow's products also protect animals. All ActNow products are 100% vegan! But does vegan actually mean cruelty free?
All Indola products are cruelty free, including ActNow hair products! Indola has found alternatives to test the products and determine the safety of the ingredients.
In the Haarspullen range you can find 3 sets of ActNow Wash & Care:
ActNow Color Set
With the ActNow Color Set you can enjoy your dyed hair for an extra long time. The shampoo and conditioner care for your colored hair in a mild way and seal the color pigment in your hair. The shampoo and conditioner are rich in Chia Seed Extract which is packed with vitamins, minerals, proteins, antioxidants and fatty acids. These ingredients stimulate healthy hair, keep your hair strong and give a beautiful shine! Here you can find more information about the two products in this set:
ActNow Repair Set
The repair set restores your damaged hair. This set includes a mask to soothe and nourish stressed hair. The shampoo is nice and mild and strengthens the hair structure, increases the shine and ensures softer hair. The mask is additionally enriched with Avocado Oil. This oil is full of healthy fats and vitamins, which makes your hair soft and frizz-free. In addition, the protein strengthens your hair from the inside and the oxidants protect your hair against external influences to prevent frizz and split ends. Here you can find more information about the two products in this set:
ActNow Moisture Set
Dry, coarse hair? This set is the solution, because it gives your hair ultimate hydration! The shampoo cleanses your hair in a mild way and is rich in Aloe Vera, which penetrates deeply into the hair to moisturize and strengthen it. The Moisture Spray is a conditioning leave-in that keeps your hair hydrated throughout the day. The spray is also rich in Aloe Vera Extract, so it couldn't be better!
ActNow!'s shampoos you all use the same way: you distribute the shampoo over wet hair, let it soak in for a while and then rinse it out thoroughly. The shampoos are all mild, free of harmful ingredients, suitable for daily use and all hair types.
We recommend that you always use a care product in the form of a mask or conditioner after a shampoo. A shampoo opens your hair scales to rid your hair of dirt, styling residue, excess fat, etc. If you do not use a conditioner or mask afterwards, your hair scales remain open. This makes your hair vulnerable to external influences and can damage it faster. Just rubbing your hair dry can be enough to damage your hair. Why should you use a mask or conditioner? These close your hair cuticles. As a result, external influences are kept out, your hair remains strong, smooth and shiny.
With Indola ActNow! you can choose from three care products: conditioner, mask or a moisture spray:
Color Conditioner - This fits perfectly with the Color Shampoo, but can of course also be used in combination with the Repair or Moisture Shampoo. Apply the conditioner to washed, towel-dried hair and leave it on for 2 minutes. Then rinse it thoroughly.
Repair Mask - You can use the mask in combination with all ActNow! shampoos, but of course fits perfectly with the Repair Shampoo. Apply the mask to the lengths and ends and leave it on for 5-10 minutes. Then rinse it well. Use the mask twice a week after washing your hair. For example, you can use this mask 2x instead of a conditioner.
Moisture Spray - Do you want hydration all day long? Then this leave-in conditioner is really something for you. The moisturizing spray fits perfectly with the Moisture Shampoo, but can of course also be used in combination with other shampoos. Use the spray on towel-dried hair (after you wash it), spray it on the mid-lengths and ends and do not rinse.
Indola ActNow! has a total of 6 styling products. The range has something for every hair type. We are happy to explain how you can use the products:
Do you have a question about Indola ActNow? Have you become curious about the products or has a question remained unanswered? Feel free to contact us, because we will gladly help you further! Come and have a look at our Pick-Up Point in Zwolle, then we can show you all ActNow products up close. Then you might get a little more feeling with it, for example with the smell. And what's super handy: you can purchase immediately! Moreover, you can ask all your questions and we try to give the best possible advice based on your hair type. You can of course also call us during office hours. Our customer service hairdressers are ready to advise you! Or send an email to [email protected] and we will try to respond as quickly as possible, sometimes even outside office hours. We hope you enjoy shopping!